As they launch their first mens perfume ‘Spicebomb’ onto the fragrance market, all eyes are on the Viktor & Rolf monsieur.
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The designers introduced a demure dandy to the runway, as their gent came well tailored, shoes buffed and often with a spot of something furry. Looking poised to take on snowy climes the silhouette was inflated in quilted outerwear, elongated collars and several smart ushanka (Russian hats). Highlights came in black, tailored pieces, pops of red colour and several shearling sophisticats. With Mr Spicebomb himself, Sean O’Pry, closing the show, the character of the V&R monsieur was cemented: a fine-fragranced chap with an eye for luxe and the finer fashions in life.
Text: Sean Baker