Beauty and the Hypebeast

Taste buds don’t come much more refined than those that line the mouths of the folk over at hypebeast.com. So when they combine forces with Doc Martens to regenerate and redesign the classic 3989, 5-eye brogue, you know you’re in for a treat…

 

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Merging the tradition of Doc Martens with the trail-blazing, trend-setting of the Hypebeasters, the classic DM pavement-tredder has been sympathetically reworked. With a well-tuned eye for craftsmanship, the shape, air-cushioned sole and ‘Made in England’ stamp have remained, whilst the leather overlays have been stripped leaving a more streamlined and contemporary silhouette. With the fine minds at the online magazine having turned cobblers for a day, i-D online grabbed a snap of two of the head ‘hypers’ in their finest get-up and their spit shined 3989s…

Edward Chiu (left),
Senior Editor

Do you remember your first pair of Doc Martens? I think I was around 8 when I got my first pair, they were classic 1461s, from the original Doc Martens store in Covent Garden. Damn I miss that place! Tell us your favourite feature of the Hypbeast 3989s… Definitely the debossed brogue application, a subtle way to reinvent the classic. Which pair of shoes would you most like to find under the Christmas tree? Prada’s studded shoes from Fall 2009. My favorite pair of brogues of all time.

Eugene Kan (right),
Managing Editor

Tell us your favourite feature of the Hypbeast 3989s… I like the fact that the overall execution, while not exactly some high-tech approach such as lasering, still offers a different and more minimal take on a staple that has been part of menswear for so long. Minimalism in design has been beaten to death but I genuinely feel that this design is a representation of that. If you could spend a day in another manʼs shoes who would you choose? Mario Balotelli, the guy seems to have fun in any circumstance, on and off the pitch. Whatʼs your New Year’s resolution? Ugh, I said this last year… Try not to be late so often.

hypebeast.com/drmartens

The extra-special, extra-limited edition 3989s are available from Dover Street Market and in selected Doc Martens stores worldwide.

Text: Sean Baker