Delivering a dose of straight-up sass, street-wear mammy Annoushka Giltsoff is the rude, tattooed BAPE babe with ‘tude.
Working above menswear boutique Present, from the Number of Names showroom, 27-year-old PR guru Annoushka is surrounded by blokes on a daily basis. An upbeat Daddy’s girl with a degree in Fashion PR from Central Saint Martins, this cutey always sports a Croydon facelift and can mostly be found on a front-door, working a clipboard for the latest hotter-than-hot, street-wear label launch. Her treads of choice are Timberlands and pocket peepers are her preference, come rain or shine making her the poster girl for the latest BAPE womenswear collection.
Working from the same statement polished aesthetic that established the popular menswear lifestyle label for the original BAPE collection, but re-designing certain facets for a more feminine figure, BAPE pour femme SS11 exudes the fresh sense of fashion you would expect to find a hype beat’s bird brandishing. Considered, slick and grafted from rich quality fabrics, BAPE womenswear releases will be staggered over a period of time. Featuring an eclectic array of garments decorated with feminine florals and intelligent statement animal prints, our favourites are the bikinis, leggings and micro mini-skirts. Ooh la la!
i-D online caught up with Annoushka to chat about the Kardashians, hot hunks and skinny legs.
Describe a typical day in the life of you… Long bus ride – desk (most of the day spent remembering to do what I had forgotten to do the day before!) – long bus ride.
When did you get your first tattoo? A year or two back, my good friend Ollie did them in return for a badly made supper!
Which is your favourite and why? My heart with a D for Daddy!!
How do you describe your sense of style? Ghost World meets Romy and Michelle?
You’re a right Daddy’s girl, Amen sister. Tell us your fondest memory spent together? Big Time!! So MANY!! Moving house last year was pretty epic.
What are you listening to right now? Tina Moore!
What is your most prized possession? My books.
When do you feel the most beautiful? No idea! In expensive clothes!
Are you in love? Always! But big time right now!!
Where is your favourite place to party? Anywhere with a vodka apple!
What are your guiltiest pleasures? Keeping Up with the Kardashians (the three hour re-run on a Sunday is the best part of my week, Khole is def my favourite!!)
If you were invisible for a day what would you do and where would you go? Snoop round the luxe houses in SW3.
What are your favourite streetwear brands and labels? Supreme and Neighborhood always do good.
What makes an outfit slick, in your opinion? Skinny legs!
Your makeup is ruuuude girl. Giveussometips!!!! Don’t wear too much – a lesson that took me a while to work out!!
Who are your five favourite hunks of all time?
1. Snoop Dogg
2. Danny Trejo Chino Moreno (pre 1999)
3. Joaquin Phoenix (Pre I’m Still Here)
4. All the cholo badboyz out there!!
Photography: Alis Pelleschi
Make-up: Lucy Bridge Using Mac Pro



