Love Bullets

This weekend i-D Online got down to some good causing at Glastonbury…

 

Regulars to the festival circuits (and around people’s necks), Love Bullets represent a visionary frontier in fashion, art and ideology by inverting traditional symbols of destruction and transforming them into works of art.

The brain child of Central Saint Martins educated Martin Jegede, the Love Bullet is an innovative fashion accessory and has been snapped on many a high profile name – Lily Allen, Calvin Harris et al. This summer, in celebration of their collaboration with the War Child charity, the Love Bullet-eers made a dash for Glastonbury for a third consecutive year of philanthropic, field-based frolicking.

Deep in the heart of Shangri-La, the two-storied, bespoke LBHQ structure stood tall amidst the many and varied and their team set up a bespoke structure (with help of THE HALO GROUP). The exterior of the camp took inspiration from a Rio de Janeiro favela, whilst inside a plush, open-plan interior awaited – a design in keeping with the Love Bullet ethos of violence transforming to art.

On each night of the festival, the camp hosted an exclusive party, ready for the festival-followers to get down and dirty (and by dirty we mean very, very muddy!!!). On Friday denim pioneers KR3W popped by for a take-over, electronic music maestros Kubicle led a night of Wellington boot shuffling on Saturday and on Sunday LBHQ threw a grand finale with current DJ heroes Soul Clap and Wolf Lamb going head-to-head for a six hour sound clash. With the War Child word at the heart of everything they do, the Love Bullet folks did a cracking job of taking their message to the Glastonbury masses.

lovebullets.co.uk
warchild.org.uk

Text: Liam Tootill
Photography: George Harvey